All case studies
Education & E-Learning

Tech Education Platform

Coding education platform — SEO & Ads

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The challenge

A coding education platform competing in one of India's most crowded categories, where course providers bid aggressively on the same keywords and audiences. The brand needed efficient enrolment growth without runaway acquisition costs.

The strategy

01

SEO content targeting career- and course-intent searches in tech education.

02

Google and Meta Ads structured for enrolment conversion, not just clicks.

03

Organic social content building credibility with students and parents.

04

Landing pages engineered for course enquiries.

The results

  • Combined organic and paid growth engine for student acquisition.
  • Ongoing social growth for the education brand.
  • Full-funnel measurement from first click to enrolment enquiry.

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